Jason Liu is an award-winning designer with eight years of experience creating culture-shifting brands around the world.
His work has been shown at the Grammys, Good Morning America, the New York Times, and CNN. Jason is also an exhibited visual artist and published photographer.
Jason is based in Brooklyn by way of DC, LA, Shanghai, and Michigan. He attended the University of Southern California, where he majored in Urban Planning and minored in Architecture.
More about Jason
Projects
01 The Labor Force
02 AIGA DC Design Week
03 Amnesty USA
04 Helena
05 Cinema United
06 Personal Work
Ask me about living in Shanghai as a kid, Mac Miller’s discography, postmodern architecture, airline liveries, and basketball.
New York
Los Angeles
Shanghai
We’re in a pivotal moment of history, with the emergence of Al and a fractured political landscape. But I believe that humanity is inherently good.
We’ve just built the wrong incentive structures in our systems, and we need to reimagine them.
In design, AI has eliminated creativity’s technical moat. In response, there’s a lot of discourse around the importance of having taste. I believe that good taste has to be a byproduct of a deep awareness of the world around us.
As for art, technology should make it easier for us to enjoy the craft of creation, not do it for us.
Government, technology, and business should invent new ways to bring out our shared humanity, not silo us from each other. I believe the organizations and businesses worth building are the ones that fulfill our most human desires–to come together, to create, and to do something that matters. For any team, that's not just doing good, but also doing well. I've chosen to deeply study design and apply my career to it, because design touches everything. It's a superpower.
Experience
Teal Media
July 2021 - Present
Senior Designer, Brand
Designer II, Brand
Designer I, Creative Services
Full-time
I started as a campaign designer and moved into a brand role over the course of five years. I’ve created identities, websites, print, social, video, merchandise, and data visualizations for 50+ nonprofit, think tank, issue advocacy, and philanthropic clients.
Anthem Award Winner (2025): Women’s Suffrage National Monument Foundation
Davey Award Winner (2025): Women’s Suffrage National Monument Foundation
Helena
June 2018 - Present
Brand Designer
Freelance
I’m the sole creative at Helena, applying the brand across nearly every design medium—from pitch decks and private convenings to national conventions, physical publications, and social campaigns. Read more
Stanford Center on Democracy, Development and the Rule of Law
June 2022 - May 2024
Video Editor
FreelanceI edited 20 policy briefing videos for Stanford’s Deliberative Democracy program that incorporated balanced pro/con arguments for contentious issues such as housing, AI and the metaverse.
BerlinRosen
January 2021 - July 2021
Account Coordinator, Digital Advocacy
Full-time
I produced creative and made digital content for Color of Change President Rashad Robinson and national nonprofit & labor clients, including Grist, Freedom House, 1199SEIU, and SAG-AFTRA.
Yang for New York
March 2021 - June 2021
Video Editor
FreelanceI edited 15 short-form videos for Andrew Yang’s mayoral campaign, all of which were posted to an audience of 1.7 million followers on X and 556,000 followers on IG.
U.S. House of Representatives
August 2020 - December 2020
Digital Communications, House Committee on Oversight and Reform
Internship
I was the only creative for the House Oversight Democrats. I made a six-minute video tribute for the one year anniversary of the passing of former Chairman Elijah Cummings and designed social graphics, toolkits, and slides for Chairwoman Carolyn Maloney. I also managed all livestreams of Committee business during the pandemic.
David Kim for Congress
August 2020 - November 2020
Creative Director
Freelance
I led a team of 4 volunteer illustrators and designers for a progressive congressional campaign. Our efforts increased the candidates’ following by 39% on X within 2 months, though we lost to the incumbent.
City Fabrick
June 2020 - August 2020
Urban Design
Internship
I developed an urban design toolkit for Long Beach’s Open Streets initiative, serving 55 businesses in 7 neighborhood BIDs. I also created and designed an in-house publication, titled CF Threads.
Lisa Wise Consulting (LWC)
June 2019 - August 2019
Urban Planning & Policy
Internship
I mapped out opportunities to build affordable housing across 6 different cities in CA in accordance to their respective Specific Plan updates.
Los Angeles City Council
June 2018 - August 2018
Council Aide, Council President Herb Wesson
Internship
I took photos, created map visualizations, and designed graphics for the City Council President’s field office in Koreatown, Los Angeles.
Northwestern Mutual
December 2017 - April 2018
Finance & Accounting
Internship
I learned financial modeling and cataloged expenses for the LA office.
Education
University of Southern California, Sol Price School of Public Policy
School of Architecture
Marshall School of Business
August 2017 - December 2020
B.S. Urban Studies & Planning,
Minor in Architecture
Presidential Scholar, Deans Scholar, Magna Cum Laude
Activities and Societies
180 Degrees Consulting at USC, InterVarsity Trojan Christian Fellowship, Undergraduate Planning at Price, Photo Club, Innovative Design (InnoD) at USC, Marshall Global Leadership Program